The Humane Society & Kwippit partner to confront cruelty & celebrate animals

FOR IMMEDIATE RELEASE

The Humane Society of the United States and mobile app Kwippit, partner to inspire Kwippsters to confront cruelty, celebrate animals

Collaboration aims to raise awareness and funds for nation’s largest and most effective animal protection organization

November 2, 2017 — The Humane Society of the United States has teamed up with messaging mobile app, Kwippit in a partnership that allows users to support the animal protection organization straight from their smartphones — and have fun doing it.

The HSUS channel on the Kwippit mobile app features lively, customizable art featuring animal images that Kwippit specifically created for the organization’s supporters. Priced at just $1.99 per year, Kwippit will pay 100 percent of the net proceeds to support HSUS in its efforts to end animal cruelty.

"Kwippit does a great job of celebrating the impact animals make on us, and we're excited to be a part of it," said Carie Lewis Carlson, Senior Director, Digital Marketing for The HSUS.

Throughout the year new themed animal images that will be silly, sweet, adorable and sometimes a bit wild will be added. The channel also highlights The HSUS’ work to drive international transformative change by combatting large-scale cruelties such as puppy mills, animal fighting, factory farming, seal slaughter, horse cruelty, captive hunts and the wildlife trade.
 

Media contacts:
The HSUS: Thaisi Da Silva; 202-578-6767; tdasilva@humanesociety.org
Elle Communications: 855.438.3553; kwippit@ellecomm.com

ABOUT KWIPPIT
Kwippit is an innovative technology that allows users to personalize and share customized images for next-level messaging. It is an evolution beyond emojis and GIFs and includes dozens of free channels that users can explore to discover new Kwipps from their favorite artists, people, brands and causes. Premium paid channels allow users to further support the causes they care most about Kwippit will pay 100 percent of proceeds to its nonprofit partners. The nonprofit channels provide organizations with access to the digital space alongside larger and younger audiences. Kwippit celebrates personalized communication and works across all social media platforms and messaging apps (WhatsApp, Facebook, Snapchat, Instagram, Twitter, WeChat, etc.) The app is poised to be the next frontier for sharing content and connecting friends, brands, artists and nonprofits via messaging. For more information, visit www.kwippit.com. Download at kwpp.me.

ABOUT THE HUMANE SOCIETY OF THE UNITED STATES
The Humane Society of the United States is the most effective animal protection organization, as rated by our peers. For more than 60 years, we have celebrated the protection of all animals and confronted all forms of cruelty. We and our affiliates are the nation’s largest provider of hands-on services for animals, caring for more than 150,000 animals each year, and we prevent cruelty to millions more through our advocacy campaigns. Read about our more than 60 years of transformational change for animals and people. HumaneSociety.org